Judging by designer pieces and high street must haves of 2012/2013 its obvious that the influences and compelling range of designs come from an array of youth subcultures. Which makes fashion what it is today.
From goths to rockers, punks to mods, subcultures have been influencing fashion design since the ’70s. One of the most iconic looks of all time would have to be the hippy. Immortalised by the Beatles, Twiggy and anyone that went to Woodstock, this look was all about colour, corduroys, weed and lookin’ laid back, man! And guess what: the hippy headband is a must in any teenage girl’s accessory collection today.
Let’s take another example: the leather jacket. This statement clothing piece is a must-have for nearly all wardrobes this year. But where did this particular garment originate from? The days of Kurt Cobain, where grunge was the new cool, long messy hair was the perfect do and listening to metal music made you the ultimate heart throb?
Scruffy worn jeans are certainly staple pieces for most teenagers now; teamed with some holey knit wear and a pair of DocMartens there you have the ideal rocker look. Worn denim can be bought from most high street stores in addition to designers such as Donna Karan, Calvin Klein and of course Levi’s. That makes worn denim extremely accessible for all price ranges.
How about punk, one of the most distinguished subcultures? Some say punk was born in a small specialist boutique owned by the eccentric Vivienne Westwood. In an extreme reaction to the popular, neatly groomed style of the time mods – the punk look aimed to shock by combining mismatched patterns, ‘work’ boots, ripped denim and lots and lots of safety pins. Combined with a brightly- coloured starched mohawk and a bad attitude. There you have one of the most notorious subcultures of all time.
Even the most influences in today’s fashion are those from earlier times which are ultimately influenced by youth subcultures, its adamant that without these influential times we wouldn’t have the diverse and assorted styles of this decade. Youth subcultures have influenced fashion choices and fashion designs for many years and without them I don’t think fashion would be what it has become.
Thanks to youth subcultures individuals have been introduced to new and exciting fashion designers who portray all kinds of styles and designs, along with expressive clothing which influences the personalities of miscellaneous people from all walks of life.
Vivienne Westood – Punk
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